New poll results reveal powerful insight into how consumers really feel about search engine regulation. The poll, which was from IBOPE Zogby International and carried out by the National Taxpayers Union (NTU), found that most Americans are satisfied with their current search options and therefore, are against any government intervention.
As Pete Sepp, the Executive Vice President of NTU, explained to us, 87 percent of the more than 2,000 respondents agreed with the following statement: “I feel I can easily switch to a competing search engine if I’m not happy with the results I receive.” What’s more, when asked if “the federal government should regulate the content and appearance of search engines and their results,” 64 percent strongly disagreed while only 3 percent strongly agreed.
According to Sepp, the poll surveyed Americans across various demographic categories, including age, income, educational level, and ideology. He said it was interesting that younger generations expressed an even greater opposition to government regulation with 88 percent voting against it.
Sepp told us the hope of the poll is that policymakers would see that government involvement in regulating search engines and the Internet should be minimal.
Do these poll results reflect how you feel about these matters? We’d love to know.
Filed under Internet Marketing by on Mar 10th, 2012. 
While Facebook’s IPO has raised a lot of excitement in the tech space, it has also raised some questions. WebProNews has already reported on the impact of the IPO on users and marketers, but what about from a business standpoint?
Francis Gaskins, the President of IPODesktop.com, told us that, even though Facebook’s IPO has a lot of potential, its estimated valuation of $ 75-100 billion is not reasonable. As he explained, when you look at the past 4-5 quarter results, Facebook’s earnings were flat.
What’s more is the fact that Facebook didn’t really have a competitor during that time. Now, however, with Google+ on the scene and growing at a rapid rate, Gaskins believes that the company’s forecast could be off.
According to him, Facebook should have gone public last summer, which would have made it the first of its kind.
Do you think Facebook should be valued at $ 100 billion? Why or why not?
Filed under Internet Marketing by on Feb 3rd, 2012.
In a report it calls “Operation Shady RAT,” McAfee warned that at least 72 organizations throughout 14 countries had been compromised. These victims included government agencies, the United Nations, the International Olympic Committee, and multiple other important organizations.
According to Dmitri Alperovitch, the Vice President of Threat Research at McAfee and the author of the report, McAfee has been tracking the cyber espionage since 2006 but just recently determined the full impact of it on the economy. The company calls the attacker a “nation state actor” but does not give any further identification. Several other security experts, however, believe that China is responsible.
Alperovitch told us that every company in every industry that has valuable intellectual property and trade secrets has either already been compromised or would be compromised in the future.
Filed under Internet Marketing by on Aug 26th, 2011.
Both the couponing and the deals’ industries have been receiving a tremendous amount of attention lately. Groupon’s IPO, obviously, has added to this hype as well as the fact that Coupons.com recently received $ 200 million from investors.
Filed under Internet Marketing by on Jul 3rd, 2011.
Business Insider is running a report claiming “Twitter is under federal investigation” from the Federal Trade Commission. This is related to how the company has dealt with third-party apps: acquiring things like Tweetie and TweetDeck turning them into proprietary apps, …
Filed under Internet Marketing by on Jun 30th, 2011.
